SFreya was implemented recently for a major food chain in India for feedback and getting offers on the fly. Any customer visiting any out of the outlet can call a number with a missed call for giving a positive feedback that had SFreya installed on it. All calls with a positive feedback were recorded automatically and were sent automated coupon codes instantly. Later on using “Bulk SMS” feature of SFreya, any new offers or deals or new items added to the menu were SMSed to the customers.
This improved the stickiness of the customer with the brand. In addition to it, it gave the brand and the company a medium to serve the customers through an addition channel and to capture the information of the customers visiting their dine-in locations.
Its a perfect alternative for businesses who wouldn’t want their customers to install yet another app and yet serve their customer in a better way with alternate communication channels.
“Having multiple channels to connect with customers and being able to serve them immediately and automatically is something that is delightful. SFreya has given us that immediate edge over competition.
– Ankush K., Founder SportsBar
sFreya is an innovative piece of software that works as a handheld SMS gateway. For any organization to extend any service on SMS, it requires huge costs to be able to accept and process incoming SMSes. For the first time and as a first in the market, sFreya brings to organizations the Power in the Palm. With this, a light-weight SMS gateway is installed that accepts incoming SMSes in a prescribed format and processes it as per the business logic.
In addition to processing SMSes, sFreya also processes incoming calls and takes action as configured.
How does sFreya work?
sFreya implements a highly sophisticated algorithm to receive and process incoming SMSes with high precision. It accepts and can send the information back to the sender after processing the requests. The SMS initiator initiates the SMS in the prescribed format and as configured at sFreya. sFreya smart engine used the keywords configured to take specific actions.
Any number of keywords can be configured for an organization. Each incoming messages is analyzed and keyword identified. Along with it are analyzed the list of parameters that have been configured. It received all SMSes and processes as defined.